Media Tasting at What’s Pide?

What’s Pide is based on a bond of friendship between a pide artisan from South Korea and a serial Singaporean restaurateur. So What’s Pide, pronounced as “pea-dae”? It is a flatbread baked with toppings in a stone oven, better known in Turkey however not in Asia. What’s Pide Singapore emphasizes on each uniquely hand-kneaded bread using a secret mix of dry ingredients using specially formulated flour from Korea. And there are only four people who know about this secret recipe!

What’s Pide is the first pocket pide with a total of 11 outlets in Seoul and has launched the very first outlet in Singapore. There are four different types of pide to choose from – seafood, meat, chicken and even meatless option! The pide fillings are not the same as what is offered in Seoul. I’ve not tried the original What’s Pide in Seoul however it is said that the pide bread is the same as what’s offered in Seoul.

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I’ve enjoyed the pide bread, it doesn’t stick to the teeth, so squishy. And did you notice? Every pide comes with a little motivating memo. I do enjoy reading the little memo, anyone does? And not to miss, the only place that offers this craft bubbly nutmeg cola – AKA Cola.

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Hey! Lu Lu pide all stuffed with seasoned boneless chicken thighs with peppery sauce and pineapple slices. Noted the nice fragrant black pepper, from Sarawak is known to be one of the world’s most fragrant peppers. The pungent yet fragrance black pepper sauce added a nice spicy kick to the tender chicken.

Hey! Lu Lu at S$6.50.

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And my bias will be homemade Australian beef meatballs pide. The meatballs infused with herbed tomato sauce were flavourful with a special flavour boost! My friend had gotten a Mrs Park and not impressed as the seasoned bulgogi beef was too dry, without any sauce.

Sofia’s meatballs at S$7.50.

Mrs Park at S$9.

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Prawn star side is something that you will either like it or hate it. Full soft shell sustainable deep fried prawns including the heads with house-made kimchi mayo are stuffed into this pide. Not enjoying these prawns as they were not deshell. Imagine biting into a soggy soft shell, not the crispy soft shell. A little pity as I found that the kimchi mayo really blended well with the prawns.

Prawn star at S$8.50.

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What’s Pide is located right under the bridge that links to Hong Lim Complex. There’s a branch opening at Republic Plaza soon!

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Budget Per Pax

S$6.50-S$13

How to go What’s Pide
Operating Hours

Monday to Friday 8AM–9PM

Saturday & Sunday CLOSED

Address and Contact

22 Cross St, #01-63 China square central, Singapore 048421

Contact: +65 9389 0863

Travel and Parking

Parking available at HDB Car Park.

Travel via public transport.

Exit B;
Walk 276 m (about 8 minutes) to China Square Central.
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What's Pide

What's Pide
6.08

Food Quality

6/10

    Service

    6/10

      Value for Money

      6/10

        Ambience

        6/10

          Hygience

          7/10

            Plus

            Minus